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Episode 7 - Parent Communication During COVID-19 Pandemic with Buddy Pearson

180 PROcast

English - April 07, 2020 18:00 - 22 minutes - 15.6 MB - ★★★★★ - 2 ratings
Business Sports business consulting business owner gym owner education sports cheerleading dance gymnastics Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed


In this episode host, Rebecca Bass speaks with Buddy Pearson, General Manager of Premier Athletics Gallatin, about parent communication in the industry.  Not just that, they dive into how to best communicate with parents during difficult, unexpected times like the COVID-19 pandemic we are facing right now. 

Here are a few takeaways from the interview:
1. Create a sense of community online the best you can - with your athletes and family. Make them feel like they did when they were able to come inside the gym.
2. Be creative!
3. Don't take negative responses personally - everyone is going through a hard time right now so remembering that most responses aren't personal can help with customer communication!
4. Use ALL platforms to communicate - this means not just email but email, Facebook, Instagram, live videos - whatever it takes, use it all!
5. Being transparent is key in situations like this - keep the parents in the loop as much as possible aka communicate even more than you would before.  This helps them feel like you are doing your absolute best to keep things moving for their athletes!
6. Utilize Zoom - whether it be for virtual practices or communication with parents, this app will change your communication frequency while your facility is closed!

Listen as Buddy speaks about what it's like to be the general manager of an all-star cheerleading facility through all of this and how his customers are reacting to it all.

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